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Dear MBA students,

Welcome to "Trends, Innovations, and New Business Models," the second course of the "Performing through Business Cycles" module. This course is designed for the development of a deeper understanding of innovation management. After completing the course, you will gain a toolbox to distinguish fads, trends, and innovation opportunities.

We hope you have a great learning experience!

Best regards,

Nicole Rosenkranz and Margarita Cruz

Course starts on October, 3rd 2022
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