Hello and welcome to the High Performance Hotel Distribution Strategy Course.
This course aims to provide you with an in-depth understanding of hotel distribution. The 5-week journey is designed such that you will learn about the big picture of hotel distribution and then zoom into specific real life issues and challenges facing hoteliers.
More importantly, you will hear from industry experts and myself offering you a variety of options as to how best to manage hotel distribution. I strongly encourage you to go over all course materials and participate in class discussions. I hope you will enjoy the course.
Your professors, Dr. Elisa Chan and Dr. Maggie Chen.
- Teaching Assistant (EHL): Nadine SHARAF