Welcome to your EHL Short Course: "Luxury Brand Management"!
The course focuses on presenting, illustrating, and discussing the specific rules of luxury brand management.
Your class activities will include presentations from the professor and from guest speakers, case studies, workshops, and participants groups’ presentations.
In order to apply the concepts covered in class to a real case in the luxury industry, you will analyze in groups a luxury brand of your choice.
Course starts on June 3, 2022.- Teacher (EHL): Florent GIRARDIN
- Teaching Assistant (EHL): Mike ARNOULT
- Teaching Assistant (EHL): Léa BELLOTTI
- Teaching Assistant (EHL): Junaidi NYOTO
- Teaching Assistant (EHL): Aleksandra PUSHCHINA
Welcome to your EHL Short Course: "Designing Hotel and Restaurant Concept"!
This course focuses on presenting, illustrating, and discussing what hospitality concepts are exactly, and how to design and implement them.
Your class activities will include presentations from the professor and from guest speakers, case studies, workshops, as well as participants groups’ presentations.
In order to apply the concepts covered in class, working in groups you will develop a hospitality concept, and create a brand story.
Course starts on May 4, 2022.- Teaching Assistant (EHL): Mike ARNOULT
- Teaching Assistant (EHL): Aleksandra PUSHCHINA
Welcome to your EHL Short Course: "Designing Hotel and Restaurant Concept"!
This course focuses on presenting, illustrating, and discussing what hospitality concepts are exactly, and how to design and implement them.
Your class activities will include presentations from the professor and from guest speakers, case studies, workshops, as well as participants groups’ presentations.
In order to apply the concepts covered in class, working in groups you will develop a hospitality concept, and create a brand story.
Course starts on May 4, 2022.- Teaching Assistant (EHL): Mike ARNOULT